Yevgenia Veselova, an expert at the Sravni financial marketplace, explains why many Russians under the age of 25 prefer savings accounts over term deposits.
In her opinion, this trend among young people reflects an important psychological factor: in an environment of higher uncertainty, individuals need to maintain quick access to their money and see the results of their investment almost daily. These products meet this demand due to their high liquidity.
At the same time, the highest returns in 2026 will still come from instruments with a medium- to long-term horizon, she emphasizes. For these, the key factors are not daily payouts but the final effective interest rate and the terms of capitalization.
Accounts with daily interest accrual are primarily suited for operating expenses and holding funds that are intended to be used in the foreseeable future. They are a convenient tool for everyday financial needs without having to “lock up” money.
Additional returns within such a strategy can be achieved by regularly switching banks. Many players offer higher rates on “new money” – typically during the first month for new clients.
Overall, these products can be seen as a common and convenient form of saving for users who value flexibility and transparent results. In terms of returns, they generally lag behind classic fixed-term deposits without withdrawal options, but they are well-suited for building an emergency fund and managing free liquidity, explains Yevgenia Veselova.
“As financial literacy grows, we can expect increased competition among banks for such funds, which could potentially lead to more attractive terms for these products,” the expert predicts.