Sberbank Online has been named one of the five applications with the biggest audiences in Russia. It is the only financial app in the country’s top 10 according to App Annie’s State of Mobile ranking that covers 2018.
Sberbank’s app came fourth in the top five, which also included instant messaging and social network apps WhatsApp, Viber, VK and Instagram. The ranking took into account iOS and Android users who accessed mobile applications at least once a month.
According to App Annie, Sberbank Online also took third place in the country by number of downloads in 2018.
“When analysing our audience we look at the monthly active user count first, and then then number of downloads. The former indicates how popular our app is among clients. We are pleased to be listed as one of the most frequently used alongside popular communication applications. We continue to develop Sberbank Online to keep up with our clients’ growing expectations,” Alexey Kruglov, Acting Head of the Digital Platform Division of Sberbank’s Retail Business Block, said.
The audience of active users of the Sberbank Online app exceeded 40 mln in 2018. On average users open the app 19 times a month.
Sberbank Online was one of the five most popular apps in the Russian version of the App Store in 2018. It was also fifth in the world by number of downloads among mobile fintech applications, according to research by SensorTower.com